In Pursuit of Punchiness is a documentation of the artist's first stint at working in ranching. Shot on an iPhone, it began as a series merely reacting to the novelty and real-life clichés of cowboying. "Punchy" describes something or someone that looks very cowboy, usually in a particularly cool or daring way. Depicting a season's close-knit cowboy crew, it initiated the artist's interest in the personal choices and physical manifestations that go into presenting as a cowboy. Representations of gender, particularly masculinity, are innately tied up in cowboying, and form a crucial part of the culture in the working West and the United States as a whole.

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